The 2018 #AtaxiaChristmasGiveaway

#NationalMediaCoverage #ExtremelyPositivePR £1,100 raised for charity already

Prize Donor Link –>

  • £50 Amazon Gift Card (donated by: Kitwash)
  • £50 Gift Voucher to spend in the Rupee Room, Ayr (donated by: The Rupee Room)
  • 2 X Laphroaig Distillery Tour Tickets (donated by: Laphroaig)
  • £10 Voucher to spend at Office Monster (donated by: Office Monster)


This year, the #AtaxiaChristmasGiveaway is aiming to raise £4,700 of vital funds which will help Graham Fryatt pay for pioneering medical research by the University College London Hospital (UCLH) in conjunction with the Institute of Sports Exercise and Health (ISEH), who plan to carry out a pilot study of a potential new treatment for his son who has Friedreich’s Ataxia (his wheelchair-bound son who scaled Kilimanjaro in 2014, with the aid of his brothers and father, to raise funds for charity himself).

Watch the video (and prepare to be rather inspired by the wonder that is the Human Spirit):

So what can be won?

Quite a lot actually (the prizes are listed above).

Additional prizes will be added right up until the competition closes on December 31. The previous Christmas Giveaway ended with prizes totalling over £1,000 – and with twice as much time to source prizes this time around, I expect that it will end up being even tastier this year.

To comply with UK regulations though, and even although it is a fundraiser, this just has to be a Giveaway (completely free to take part in). However a donation to Graham’s crowdfunder appeal is very kindly requested:

And it is so simple to enter.

Simply Follow & RT (retweet) the pinned tweet on the @ataxiascot Twitter account. Or, for Facebook users, simply Follow & share the pinned post on the @ataxiascot Facebook account.

At 23:59 on December 31, I will randomly select one entrant, and they will win the entire prize package. Quite a way for someone to start 2019.

Good luck (and thank you for all, and any, very kind donations):

Prize Donors:

So why should you donate a prize? What’s in it for you?

In addition to just being a great cause to be associated with, there are two specific, very real, and proven reasons why you/your company should get involved in the Christmas Giveaway: extremely positive PR and the national mainstream media coverage of past events (both TV and Press).

And why are vouchers, rather than physical goods, preferred?

This has a very substantial benefit for us both individually, and for us both jointly.

For me, the benefit is simple. Postage costs.

After amassing the prizes, I then have to post the prizes on to the eventual winner. And the postage costs to me are pretty substantial.

For you, the main benefit is financial. If the vouchers are for your own business/products, then the eventual sale is kept 100% “in house”. And as well as shopping with you alone, the eventual prizewinner buys your products at a retail price. So the ultimate cost to your business is much less than the actual voucher value.

And the joint benefit?

Rather than allowing me to promote one specific product of yours, a voucher allows me to promote every product of yours that is available for the voucher value. Meaning that I can give the eventual winner ideas of what the voucher can be used for (and shoppers are always looking for a wee bit of inspiration in the run-up to Christmas).

To donate a prize?

If you/your company would like to donate a voucher or gift card as a prize this year, please contact me here or via Twitter (@ataxiascot). All prizes will be listed on this page. Excellent advertising, and rather positive PR, during the run-up to the Christmas shopping period.

Thank you.

Next ataxia fundraising/awareness-raising event:

The European Wheelchair Tour 2019: